A logo that raises the bar.
Client: Greater Richmond Bar Association
Identity Design
Pro Bono Virginia is a platform that assesses lawyers’ interests and skills to connect them with pro bono opportunities that fit their careers. Since less than 10% of private attorneys in Virginia currently participate in pro bono cases, the need is impossible to overstate.
Bridging the justice gap.
The shape of a capital V houses an aspirational landscape, which encompasses all of Virginia’s diverse geography: from ocean to mountains. Colorful and optimistic, this illustrative approach communicates connection, change, and opportunity.